Tag: peggy anne salz

Carnival of the Mobilists # 255 (#COTM)

In the frantic run-up to Christmas, I missed this (which is nearly unforgivable of course): the last Carnival of the Mobilists of the year, this time hosted by Peggy herself on Mobile Groove (something for you to read regularly anyway!).

This version (which you will find here) brings the wrap-up of the best and brightest in mobile-related blogging from the past month and it is well, well worth a read. You’ll get:

  • Chetan Sharma’s recount of his latest Mobile Breakfast event. Trends and predictions galore.
  • Martin Wilson’s guest blogger Tina de Souza on retail and mobile (one of the more exciting dichotomies to solve).
  • Tomi Ahonen has one of his usual brief (not) posts on Nokia.
  • WIP Connect’s Carlo Longino interviews Touchtype.
  • James Cameron of Camerjam fame interviews Daniel Appelquist from BlueVia (and many things before that…).
  • Antoine Wright casts a critical eye on UX for mobile services.
  • and, and, and…

Go read it! You know you need it after those few days offline. Perfect snacking.

And, if I don’t speak to you before: have a great 2012 and remember to live life to the fullest – if or if not it turns out to be the end of the world! 🙂

Carnival of the Mobilists # 249

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Remember one of the most wonderful resources for mobile bloggers? yes, it is the Carnival of the Mobilists and this month’s version is live now! It is a best of digest of May’s mobile-related blogs. This month, there are some real goodies! You will find:

  • GoSub60’s Sean Thompson musing the question of whether to “go free”;
  • James Coops from MobyAffiliates looking at the commercial opportunities of – you may have guessed – mobile affiliate marketing;
  • Mobile marketing veteran Russell Buckley looks at mobile couponing as the next billion dollar market (mobile Groupon anyone?);
  • Industry thinker and Futuretext founder Ajit Jaokar looking at whether the “two-sided market” model may not actually apply to carriers (and I tend to agree; here’s another blog post… ;-));
  • Our very own Peggy Anne Salz of MobileGroove (f/k/a MSearchGroove) focuses on marketing to digital natives;
  • The Fonecast’s James Rosewell makes a case for Microsoft to buy Nokia (the rumour of which has just been refuted by Mr Elop himself though);
  • Dennis Bournique of the WAP Review looks at where MeeGo is at these days;
  • Richard Monson-Haefel looks at “omni-mobility”; and
  • finally, my own bit on the evolving role of publishers also found a mention.

Go now and read it over here on Francisco Kattan’s blog and have a great time! 🙂

Oh, and if you want to be part of this, make sure to look up the Carnival online and follow them on Twitter (@COTMobilists).

Carnival of the Mobilists # 244

The Carnival of the Mobilists decided to go monthly. From now on, you will get your burst of the best of mobile blogging on a monthly basis, hopefully culminating in even juicier, fresher, more wholesome and all round fantastic contributions. I am honoured to make the start, so here goes:

  • MSearchGroove, one of the most influential blogs looks at the (true) power of personalization across digital platforms, which is the social twist on things (and couldn’t I agree more…!).
  • MobiThinking looks at what they call vanity apps, and how true this is: they point out that many companies still commission apps only because the CEO has an iPhone… Look at your target demographic before spending money, folks…
  • Deeper into the smart device space, Tam Hanna looks at the Galaxy Tablet and why it might be a trailblazer for devices to come;
  • Stat geek and Consultant Extraordinaire Chetan Sharma treats us with a write-up of his last 2010 iteration of his Breakfast series, sharing a wealth of outlooks to 2011;
  • Bending the rule of no double submissions, here’s MobiThinking’s report on three different opinions on, what the heck, exemplifies Mobile 2.0 (did we not all wonder? ;-));
  • The WAP Review offers their take on the (arguably) best eBook reader apps for the N8;
  • Finally, here’s a real goodie for you. They didn’t formally submit but I doubt they’ll oppose their inclusion: The formidable Tomi Ahonen wrote a post on Symbian goodness, which triggered a reply by the – no less formidable, if in different ways – Robert Scoble (to which Tomi of course duly replied). I have offered my own humble take on it here.

I hope you enjoy the reads.

If you would like to contribute to future iterations of the Carnival, please let us know by sending us a link to the Carnival e-mail centre of goodness. The Carnival (of course) also tweets. You can follow it under @COTMobilists.

Finally, let me point out two must-attend events for the new year:

On the Sunday before Mobile World Congress, Rudy de Waele runs his traditional Mobile Sunday Barcelona, which is – in his own words – an unofficial, informal and generally cool and funky gathering of mobile bloggers and their chums, and is thoroughly enjoyable!

And then, during MWC, there will be the annual Mobile Premier Awards, which again is something I would urge you to turn your attention to: it awards the best stuff on mobile from around the globe. Submissions are being sourced from a number of networks (Mobile Monday, the MMA, etc) and it is a fantastic showcase of the best of the best in mobile innovation today! Follow them on Twitter, too. The handle is @mobilepremier.

And, now, enjoy the festivities of the coming period (if you’re so inclined) and behave… 🙂

Carnival of the Mobilists # 222

Here it is, the May Bank Holiday edition of the Carnival of the Mobilists. For those not in the know: it is a weekly write-up of the best and brightest in the world of mobile-(related) blogging and is being hosted each week on another blog; this week it’s me… 😉 The easiest way to follow the Carnival every week is to subscribe to the Twitter stream of the formidable Peggy Anne Salz.

So here’s what this week has in stock for you:

James Coops from Mobyaffiliates provides us with an excellent overview of mobile affiliate networks, a fairly fresh approach to carry the multi-billion dollar online equivalent to mobile.

Jay Ehret asks the question that normally costs a round, namely “Is it the Year of Mobile yet?“. And he has a refreshingly clear look at it: a) it is impossible to throw all of the various mobile marketing things (SMS, mobile web, LBS, mobile wallets, m-commerce, etc) into one bucket, and right he is!, b) he reckons that it is certainly time for mobile now since low entry barriers and cost basically make it a ride you cannot lose.

Dr Jim Taylor delights us by adding a few more acronyms to the mix: NEI is the new TMI. The “I” stands for information and Jim looks how the wealth of available information and the way people handle it may reflect upon larger sociological developments. Very thoughtful stuff!

Ajit Jaokar from the OpenGardensBlog looks at the decline of fixed line and wonders if we’re all erring, namely because the wires are needed to take the data load off (hyper-)broadband mobile networks. He then wonders if one shouldn’t think mobile and fixed-line as one and design accordingly.

Peggy Anne Salz points us to a podcast on app store marketing. With nigh on 70 app stores and gazillions of apps, discovery, marketing and sustained usage are issues central to the distribution (and revenue!) strategy of every app developer (I for one certainly bookmarked it).

Tego Interactive’s Alfred de Rose queries whether Apple needs an iPhone in the enterprise (he thinks it doesn’t, and his arguments are very noteworthy!).

And, finally, Rudy de Waele announced the next edition of the wonderful event that is Mobile 2.0 Europe, which will take place in beautiful Barcelona – and not in rainy February either but on 17 June. Book your tickets here. Next to it, there will be the AppCircus, a unique traveling showcase of the most creative and innovative apps presented by their creators at top events around the world.

And that’ll conclude this week’s carnival. Make sure to clue yourself up, read, listen, ponder, share and discuss!

Next week’s edition will be hosted by James Coops at his MJelly Blog.

Conference: European Mobile Media

On 22/23 April, the glorious city of Prague will play host to the European Mobile Media conference. The event will cover the entire spread of the mobile media sector from content (games, music, TV) through to advertising and marketing with a focus on – what a surprise – monetization. There’s a great line-up of speakers, including mobile advertising guru Russell Buckley from Admob, agency heavyweights Jonathan MacDonald (Ogilvy) and Mark C Linder (WPP) as well as one of the industry’s brightest analysts, Peggy Anne Salz (mSearchGroove) and, last but not least, yours truly.

The spice will hopefully added by the combination of executives from the production, publishing and distribution side with their counterparts from network operators with a large number already confirmed to attend.
Come along! Prague in spring is wonderful on its own. And a good conference won’t spoil it.

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