Tag: Gamevil

Gamevil valued at $70m

gamevil-eyeGamevil’s very own, indominable Kyu C Lee (@kyuclee) was kind enough to share with me the total number of shares in relation to Gamevil’s IPO (on which I reported earlier today). The total number of shares in the company is 5,484,780. Therefore, the company is floating stock representing c. 14.5% of the total, which values them at a fairly impressive $145m 69.65m or so.

Very respectable, folks! Well done!

Gamevil IPO

Did you ever want to do an IPO under the radar? Do it in Korea as no one in the ignorant Western world will be able to read your prospectus (or, if you are in the US, S-1). Game maker Gamevil, which created one of my early favourite mobile games, NOM, and has shot to fame with its less quirky Baseball Superstars franchise, which topped 10m downloads, has apparently filed for an IPO as early as April of this year and will go public at the end of the month. Did anyone know? I couldn’t find anything…

Anyhow, Gamevil wants to raise c. $10m (12.6 bn KRW) on revenues of c. $12m (15.4 bn KRW) and profits of c. $4m (5.6 bn KRW).

The press release is fairly mum for the remainder. In particular does it not say how much of the entire share capital the 840,000 shares that it will put on offer represent.

Anyhow, I am extremely happy that the guys pull this off! Congratulations, folks!

Mobile Games on Twitter

Birds (sic!) do it, bees do it, even educated fleas do it, and now even Oprah (have you been there before her? Check here)… so: what about mobile games companies tweeting? Now, there’s many of them already out there (see list below) but how much sense does it make (that it makes sense for your business I demonstrated recently)?

Looking at a few of them, you’ll find anything from very 20th-century in-your-face selling (probably not so efficient) to enlisting (or trying to) followers to help in everything from game design, logo colours to community components that should go into the next iteration of the website. And it is in the crowdsourcing where I see a bit of potential: most mobile games companies are fairly small, and money to spend on sophisticated research, focus groups and what not is scarce or AWOL. If one can draw on the opinions and insights of friendly followers to learn about their (the consumers’) preferences, this is surely all good. Since Oprah is on there now, too, there is even a chance that your followers will not only be fellow industry professionals…
Although, even to the industry, Twitter is as powerful a tool to the mobile games people as to anything else (maybe with the exception of the global car-wash industry – everyone who’s been to CTIA Wireless will understand the reference): it is a great channel to get the message out to people who matter to you (and who actually show that they care by following you), which puts trade marketing (even if not in the strict sense of the word) onto the list on why you should do it.
So here’s a (surely incomplete – please excuse and feel free to add!) list of mobile games companies who tweet:
Gameloft: @gameloft
Connect 2 Media (yes, that’s us): @connect2media
Oasys Mobile: @oasysmobile
Hands-On Mobile: @handsonmobile
Digital Chocolate: @dchocgames
I-Play: @iplaymobile

Tag Games: @taggames
Fishlabs: @fishlabs
Gamevil: @gamevil
Distinctive Developments: @distinctivegame
Lemonquest: @lemonquest
Oh, and I’m out there as @vhirsch

NOM is in Europe

One of the best game ever to have been created for mobile phones is finally, finally coming to Europe. I would have loved for us having been the ones to do it but, hey, you cannot always win. In any event, in spite (or because?) of an oddly early 70’s design feel and simple graphics, it is a great game that beautifully shows what mobile gaming can do (a view shared by many reviews, such as the ones, here, here and here).

The story of NOM is – for a mobile game at least – very long. The game had been released as early as 2002 by Korean developer Gamevil and has recorded more than 1 million downloads in Korea alone. You could consider it the mother of all 1-button-games, a category considered by many as being the perfect entry point to mobile games (here’s a feature on Nom and some other of Gamevil’s gems).

So, good folks of Disney’s Living Mobile (the lucky ones who got their hands onto it for Europe), good luck with it!

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