On Technology and the Future: Education, IoT, AI, Mobility, Games

Tag: games for brands

The Power of Games / Slides

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On 28/10/2011

In Events, Games, Slides

Today, I had the great pleasure to attend and speak at the rather wonderful “Games for Brands” conference in good old London town (held near the Tower of London with some lovely drinks at St. Catherine Docks; need I say more?). Great turn-out, great speakers, inspiring discussions and a lot of catching up with good friends and new contacts.

I have been asked to share my slides, which I herewith do. I hope you find them useful.

The Power of Games

 

Conference: Games For Brands

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On 13/10/2011

In Events, Games

A fairly wonderful conference will open its doors on 27 October in London, UK, namely Games for Brands, an event where we will do just that: investigate if and to what extent games may work for brands. Just speak to Barclaycard (their Waterslide Extreme game [done by Fishlabs] did more than 14m downloads on iOS) or Volkswagen (multiple games by Fishlabs [again]) for the Polo and others and a special VW Golf GTI edition of Real Racing by the recently acquired Firemint).

The event features a fairly cool line-up, too, including speakers from:

  • Rovio (they of Angry Birds fame)
  • Channel 4
  • Google
  • PlayGen
  • BBC
  • EMI
  • King.com
  • LoveFilm.com
  • Tate
  • Wellcome Trust (yes, they’re the Glaxo Wellcome guys)
  • Aegon
  • Matmi (they did games and apps for instance for Lily Allen, Gorillaz, United.com and Vimto – the seriously mixed-up fruit)
  • and, yes, I will be talking again, too (but when don’t I?)

I also have a goodie for the readers of this blog: four of you can get a very special discount and attend for £95.00 only. Tempted? Contact me (either via e-mail or Twitter or through the contact form here).

It’ll be a good one, so come along! 🙂

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