{"id":1264,"date":"2011-10-13T00:37:01","date_gmt":"2011-10-12T23:37:01","guid":{"rendered":"http:\/\/vhirsch.com\/blog\/2011\/10\/13\/conference-games-for-brands\/"},"modified":"2012-04-25T14:34:33","modified_gmt":"2012-04-25T13:34:33","slug":"conference-games-for-brands","status":"publish","type":"post","link":"https:\/\/vhirsch.com\/blog\/2011\/10\/13\/conference-games-for-brands\/","title":{"rendered":"Conference: Games For Brands"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" style=\"margin: 5px; float: left;\" src=\"https:\/\/vhirsch.com\/blog\/wp-content\/uploads\/2011\/10\/Games-for-brands.jpg\" alt=\"\" width=\"384\" height=\"94\" \/>A fairly wonderful conference will open its doors on 27 October in London, UK, namely <a href=\"http:\/\/gamesforbrands.com\">Games for Brands<\/a>, an event where we will do just that: investigate if and to what extent games may work for brands. Just speak to Barclaycard (their <a href=\"http:\/\/www.fishlabs.net\/en\/ad-games\/waterslide-extreme\/\">Waterslide Extreme<\/a> game [done by <a href=\"http:\/\/fishlabs.net\">Fishlabs<\/a>] did more than 14m downloads on iOS) or <a href=\"http:\/\/www.fishlabs.net\/en\/ad-games\/\">Volkswagen<\/a> (multiple games by Fishlabs [again]) for the Polo and others and a special <a href=\"http:\/\/firemint.com\/media-real-racing-gti-iphone\/\">VW Golf GTI edition<\/a> of Real Racing by the <a href=\"http:\/\/venturebeat.com\/2011\/05\/03\/ea-buys-firemint-creator-of-flight-control-mobile-game\/\">recently acquired<\/a> Firemint).<\/p>\n<p>The event features a fairly cool line-up, too, including speakers from:<\/p>\n<ul>\n<li>Rovio (they of Angry Birds fame)<\/li>\n<li>Channel 4<\/li>\n<li>Google<\/li>\n<li>PlayGen<\/li>\n<li>BBC<\/li>\n<li>EMI<\/li>\n<li>King.com<\/li>\n<li>LoveFilm.com<\/li>\n<li>Tate<\/li>\n<li>Wellcome Trust (yes, they&#8217;re the Glaxo Wellcome guys)<\/li>\n<li>Aegon<\/li>\n<li>Matmi (they did games and apps for instance for Lily Allen, Gorillaz, United.com and Vimto &#8211; the seriously mixed-up fruit)<\/li>\n<li>and, yes, I will be talking again, too (but when don&#8217;t I?)<\/li>\n<\/ul>\n<p>I also have a goodie for the readers of this blog: four of you can get a very special discount and attend for \u00a395.00 only. Tempted? Contact me (either via e-mail or Twitter or through the contact form <a href=\"https:\/\/vhirsch.com\/blog\/contact-me\/\">here<\/a>).<\/p>\n<p>It&#8217;ll be a good one, so come along! \ud83d\ude42<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A fairly wonderful conference will open its doors on 27 October in London, UK, namely Games for Brands, an event where we will do just that: investigate if and to what extent games may work for brands. Just speak to Barclaycard (their Waterslide Extreme game [done by Fishlabs] did more than 14m downloads on iOS) [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1195,1197],"tags":[1091,54,804,68,1134,135,1135,793,211,1133,252,1136,350,1138,1139,404,1090,1137,834],"class_list":["post-1264","post","type-post","status-publish","format-standard","hentry","category-events","category-games-2","tag-angry-birds","tag-apps","tag-barclaycard","tag-bbc","tag-channel-4","tag-conference","tag-emi","tag-firemint","tag-fishlabs","tag-games-for-brands","tag-google","tag-king-com","tag-london","tag-lovefilm","tag-matmi","tag-mobile-games","tag-rovio","tag-tate","tag-volkswagen"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/paSwZv-ko","jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/vhirsch.com\/blog\/wp-json\/wp\/v2\/posts\/1264","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vhirsch.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vhirsch.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vhirsch.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vhirsch.com\/blog\/wp-json\/wp\/v2\/comments?post=1264"}],"version-history":[{"count":5,"href":"https:\/\/vhirsch.com\/blog\/wp-json\/wp\/v2\/posts\/1264\/revisions"}],"predecessor-version":[{"id":1581,"href":"https:\/\/vhirsch.com\/blog\/wp-json\/wp\/v2\/posts\/1264\/revisions\/1581"}],"wp:attachment":[{"href":"https:\/\/vhirsch.com\/blog\/wp-json\/wp\/v2\/media?parent=1264"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vhirsch.com\/blog\/wp-json\/wp\/v2\/categories?post=1264"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vhirsch.com\/blog\/wp-json\/wp\/v2\/tags?post=1264"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}