Today, I had the great pleasure to attend and speak at the rather wonderful “Games for Brands” conference in good old London town (held near the Tower of London with some lovely drinks at St. Catherine Docks; need I say more?). Great turn-out, great speakers, inspiring discussions and a lot of catching up with good friends and new contacts. I have been asked to share my slides, which I herewith do. I hope you find them useful. The Power of Games View more presentations from Volker Hirsch.